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Scribe vs Guru
A plain-English comparison to help you choose between them.
These compete for the same enablement budget while doing different jobs, and the buying motion is half the decision. Pick Scribe when the gap is how-to: it captures a process as you perform it and produces step-by-step guides with annotated screenshots, starting free and self-serve. Pick Guru when the need is a verified knowledge base, with cited, permission-aware answers and content that is actively maintained, bought as a sales-led enterprise purchase.
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Side by side
- Summary
Scribe watches you work and writes the guide. Turn on capture, click through a process once, and it produces a step-by-step guide with annotated screenshots and written instructions, ready to share as a link or embed in a wiki, ticket or help centre. Documentation that used to be an afternoon of screenshotting becomes a by-product of doing the work once.
The free Basic tier covers web capture with unlimited guide creation and shareable links; paid tiers add desktop and mobile capture, custom branding, screenshot editing and exports to PDF, HTML and Markdown, while Enterprise brings auto-redaction of sensitive data, SSO and governance. AI can also suggest improvements to the workflows it captures.
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It suits whoever owns the how-to layer: operations SOPs, HR onboarding packs, support macros and help-centre articles.
- Best for
- Capturing an on-screen process once and getting a shareable guide
- SOPs and how-to guides with annotated screenshots
- Employee onboarding and software training documentation
- Help-centre articles and macro attachments for support teams
- Free web capture with unlimited guide creation
- Cost
- Freemium (Free tier + paid plans)
- Ease
- Openness
- Hosted service
- Data
- Closed SaaS: captures are processed and stored in Scribe's cloud, and a capture records whatever is on screen, including any customer or employee data visible at the time. Auto-redaction of PII and PHI is an Enterprise feature and assists rather than replaces a compliance review of published documentation; on lower tiers, capture against test data and check screenshots before a guide circulates. Enterprise also brings SSO and role-based governance over who can create and view guides.
- Summary
Guru positions itself as the governed knowledge layer for enterprise AI. It is a curated company knowledge base whose Knowledge Agents give cited, permission-aware answers and actively maintain the content behind them, auto-verifying and unverifying material as sources change.
The maintenance is the differentiator. Automated knowledge quality detects conflicting content, merges duplicates, flags stale material and identifies gaps, documentation drafts itself from Slack threads, and MCP support lets agents retrieve and act in tools such as Asana, Slack and Salesforce. More than 100 integrations, including real-time Slack search, Teams and a browser extension, put answers where people already work.
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It is a sales-led enterprise purchase, packaged to the organisation, with SOC 2 Type II, HIPAA, SSO and audit trails behind it.
- Best for
- Cited, permission-aware answers from a verified knowledge base
- Knowledge Agents that maintain content as well as retrieve it
- Automated conflict detection, duplicate merging and stale-content flagging
- Answers inside Slack, Teams and the browser where questions arise
- Regulated organisations needing SOC 2 Type II, HIPAA and audit trails
- Cost
- Enterprise
- Ease
- Openness
- Hosted service
- Data
- Guru's governance posture is the pitch. SOC 2 Type II, HIPAA compliance, SSO and audit trails, with permission-aware answers that respect role-based scoping, which is what makes deployment in regulated environments plausible. The discipline to keep is editorial rather than technical. AI-generated answers about policy, legal or compliance content are retrieval aids, not authoritative guidance, and the verification workflows that keep content owned and current reduce but do not eliminate owner review of regulated material. It is a closed, hosted platform, so treat connector scope, answer-audit trails and current security documentation as part of the rollout review.
Pricing
- Scribe
Free$25/user·$13/user·Custom
Prices as of August 2026.
- Basic
- Free
- Pro Personal
- $25per user, per monthbilled annually; $35 per user per month if billed monthly
- Pro Team
- $13per user, per monthbilled annually; $17 per user per month if billed monthly; 5 seats minimum
- Enterprise
- Price on applicationno list price published
- Guru
- No published price
By area
Where each one pulls ahead, area by area.
| Area | Scribe | Guru |
|---|---|---|
| By job | ||
| Customer support | Scribe answers a how-do-I ticket with a captured walkthrough the customer can follow step by step | Guru is the verified knowledge base a support floor runs on, with cited answers, ownership and staleness flags across policy and product truth |
| HR & recruiting | Scribe captures the HRIS, expenses and leave workflows as step-by-step guides, and refreshes them by re-capturing the system once it changes | the questions arriving are about policy rather than about procedure, since Guru is not an HRIS or an ATS and records, workflows and cases stay in the systems built for them |
| Operations | Scribe generates the how-to guide from doing the process once, screenshots and steps included | the real answers already sit in the Slack threads and the documentation should draft itself from them |
Common questions
Do teams need both a guide tool and a knowledge base?
In principle the two complement each other: Guru holds verified policy and product truth, Scribe supplies the step-by-step walkthroughs. In practice enablement budgets usually buy one, not both, so the choice follows the sharper gap. If tickets and onboarding stall on how-do-I questions, captured guides pay off first; if agents keep answering from stale or conflicting content, the verified knowledge layer does.
How different are the buying processes?
Completely. Scribe's free Basic tier covers web capture with unlimited guide creation and shareable links, with desktop and mobile capture, branding and exports on paid tiers and auto-redaction plus SSO at Enterprise. Guru is a sales-led enterprise purchase packaged to the organisation, and its scoping assumes real knowledge complexity, governance needs and rollout effort. Small teams wanting a lightweight wiki this afternoon are not Guru's buyer.
Which handles regulated or sensitive content more safely?
Both put the serious controls at the top of the range, and neither removes human accountability. Guru brings SOC 2 Type II, HIPAA, SSO and audit trails, yet its AI answers about policy, legal or compliance content remain retrieval aids rather than authoritative guidance. Scribe's auto-redaction of PII and PHI is an Enterprise feature, and it assists rather than replaces a compliance review of published documentation.
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Tool facts last checked August 2026